LeadsCalc Pricing & Plans for Agencies and SaaS
Pricing
Simple plans. Serious lead gen.
Start free, then upgrade inside the builder when you need branding, email alerts, or automation.
Free
Ship your first embed and capture leads today.
Forever free · no card to start
- 1 live embed
- Lead capture forms on every embed
- Leads stored in your LeadsCalc dashboard
- No LeadsCalc badge on your embeds
- Default calculator themes
Starter
Match your brand and get leads in your inbox.
Billed annually · save ~20% vs monthly
- 5 live embeds
- Lead capture forms on every embed
- Custom colors to match your site
- Custom logo on PDF cost reports
- White-label PDF cost reports
- Optional “Built with LeadsCalc” floating badge
- Email notification for each new lead
Pro
Scale with webhooks, redirects, and analytics.
Billed annually · save ~20% vs monthly
- Unlimited live embeds
- Lead capture forms on every embed
- Webhooks — Zapier, Make, custom endpoints
- Redirect visitors after they submit (booking, thank-you)
- White-label PDF cost reports
- Advanced analytics
- Agency markup on quoted costs
Prices shown in USD. Yearly = billed annually (~20% less than monthly), same as the in-app checkout. Upgrade after sign-in via the embed builder.
Pricing FAQs
Common questions about our calculator builder pricing.
Is there a free trial?
We offer a forever-free plan. You can build your first calculator, embed it on your website, and start capturing leads without ever entering a credit card. You only need to upgrade when you want custom colours, your logo, white-label PDFs, or advanced features like webhooks and CRM syncing.
What does 'White-Label' mean?
On Starter and Pro, you get white-label PDF reports, your own logo, and custom colors. The floating “Built with LeadsCalc” badge is optional on those plans. You can also inject custom CSS so the embed matches your product.
Can I change my plan later?
Yes, you can upgrade, downgrade, or cancel your plan at any time directly from your billing dashboard. If you upgrade in the middle of a billing cycle, your cost will be prorated.
Do you offer discounts for agencies?
Yes! If you are an AI Automation Agency (AAA) or marketing agency looking to build calculators for multiple clients, please contact our sales team for bulk pricing and agency-specific features.
How does the CRM integration work?
Our Pro plan includes advanced webhook support, allowing you to send lead data instantly to Zapier, Make.com, HubSpot, Salesforce, GoHighLevel, or any custom endpoint.
Start building your lead magnet
Join the growing number of agencies and SaaS companies moving to LeadsCalc.
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